A nice surprise this week came in the form of an arrival from new brand on the block 'A.K.A.' The brand's highly polished, minimalist image really spoke to me, as much as I adore the cheeky, cartoon-style packaged products from the likes of Benefit, A.K.A is so fresh with it's sleek white products that it certainly caught my attention.
The real professional image given by the outer packaging is true to what the products bring on the inside. I played around with some of their collection and found that they're great, long lasting formulas with a high pigment and a bang on trend selection of colours.
The eye liner was quite difficult to work with for me, because of it's long handle. I'm used to using a short handle to create a really dramatic line, but I think it's just one of those things that you get used to. It's really solid and stays on well, the pot is quite big too so it would last a long time.
Visit A.K.A's website here to browse their latest collection of wonderful products. Mannequin approved!