Tuesday, 17 May 2011

Wish You Were At Topshop

Topshop is fully embracing the arrival of Summer this June, with an invite to join them at their Oxford Circus, Manchester Arndale, Dublin and Liverpool stores for 'summer holiday themed fun and frolics', including a ‘Create Your Own Postcard’ pop-up and a frozen yoghurt stand from organic brand Frae in selected stores. Dazed Digital will also be hosting four workshops on ‘Fashion in the Digital Age’. 'The workshop will focus on how fashion photography has evolved from a professional art form to the democratisation of social photo sharing and image manipulation, and the effect this has had on fashion shoots and brand campaigns.'

You will even be able to create your own ‘Wish You Were At Topshop’ postcard after a complimentary styling session and make-up touch-up. Your photo will be taken against a summery backdrop on an iPad 2 using Instagram. Instagram has broken massive download records on iPhone and iPad, with it's ability to capture an image and the option to choose one of eleven Instagram filters to edit it. With Instagram, you can then share your final chosen image via social networking sites such as Facebook and Twitter. You can then upload their image straight onto your Facebook page and Topshop’s own gallery, allowing you to share the photo with friends. You can then vote on your favourite image, with the one with the most votes receiving a special prize! There will also be the option to print out your postcard to keep.

I'll definitely be popping into one of the stores for this, it's practically a full day out! Here's the dates you need:

1st June – 4th June – Oxford Circus, Dublin and Liverpool
8th June – 11th June – Manchester Arndale

Dazed Digital workshops – 6-7pm
1st June - Liverpool
2nd June - Oxford Circus
3rd June -  Dublin
9th June - Manchester

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